Ján Šipöcz works with memory and memories. The source of inspiration is found in his own memories, personal experiences. The outcome, despite this personal approach, plays on collective memory, the memories of entire generations of people, even nations. He often works with metaphors, when pictured objects are meant to be a reference to other objects or the pictured objects are carriers of some memory. For each viewer their own. This play, when personal memories transcend to collective ones, is what Ján Šipöcz finds interesting. He works with classic photography. His composition is strict, the viewfinder searches until it finds a clean composition consisting of only what he aims to show. This can be seen in series like Childhood Traumas, Ways Home, Objects of Interest or Souvenirs.
On another level of his work he approaches a photograph as a building material. Pictures already taken are used as the founding stone for his own work. He usually uses old slide films and manipulates them mechanically. He erases the emulsion, blacks out what he doesn’t want to show or on the contrary, sketches things in. He creates new compositions, changes the content. Composes already once composed, adding new layers of meaning, pushes his work to the realm of conceptual art.
These conceptual tendencies in the work of Ján Šipöcz are balanced by a strong visual experience. And this fine balance is rather typical of this author – balancing between artistic and conceptual photography.